The Headline: A do-or-die proposition for your writing
The best information in the world is useless if nobody reads it. So once you’ve done your research, written your copy, edited and fact-checked, it’s Read More …
The best information in the world is useless if nobody reads it. So once you’ve done your research, written your copy, edited and fact-checked, it’s Read More …
Quotes are a vital element of many forms of writing. Using them correctly will enhance any text. Bad quotes, or bad quote usage on the Read More …
Practising what I am about to preach about web copy, this post is 350 words. Exactly. The case for not writing 1,000-word pages, especially for Read More …
Did the headline catch your attention? Did you wonder how someone could make such an obvious mistake? Then I’ve made my point about writing good Read More …